Randstad Canada News Room

High Tech Manufacturing Voted Most Attractive Sector in Quebec by Job Seekers

Posted by Dayana Fraser on Thu, May 31, 2012 @ 08:00 AM

According to recent research from the 2012 Randstad Award study, which surveyed job seekers and workers in 15 countries around the world, 7000 Canadians voted High Tech Manufacturing as the most attractive sector in Quebec. The study, which was conducted in February and March of this year, revealed the the most attractive sectors in Quebec as follows:

High Tech Manufacturing: 55.3%
Engineering and Construction: 51.7%
Transport and Logistics: 49.5%
Motor Vehicle Parts: 43.8%
Industrie manufacturière: 42.8%

Among Canada’s most attractive employers, two Quebec companies stood out: Pratt & Whitney in second place, and Bombardier in fifth place. Across Canada, Bombardier was voted as the most attractive employer for the following attractiveness factors: competitive salary and employee benefits and good training. Pratt & Whitney was voted third most attractive employer by respondents between the ages of 29 and 50.

Canadian job seekers determined that, to them, High Tech Manufacturing is the most attractive sector when it comes to the following factors: competitive salary, good work-life balance, pleasant work atmosphere, financially healthy, interesting job content, good training and strong management.

According to Human Resources and Skills Development Canada’s (HRDC) study, Looking-Ahead: A 10-Year Outlook for the Canadian Labour Market (2006-2015), there will be a high demand for occupations in the Trades, including transport and equipment operators, industrial engineering and manufacturing technologists, and residential home builders and renovators, over the next ten years.

Additionally, the Government of Quebec’s study, Le marché du travail et l'emploi par industrie au Québec 2011-2015, also reveals that in 2015, with an unemployment rate of about 6.5%, there will be a labor shortage, which will make it easier for new graduates, unemployed workers, older workers who wish to remain active and immigrants to find interesting jobs.

Marc-Étienne Julien, president, Staffing, Randstad Canada says those particular sectors could prove to be great options for people who wish to enter the job market or change their career orientation.

Julien advises employers to pay close attention to their image as an employer. “Since it’s very difficult for companies to find workers with the specialized skills set they need, employers need to focus on the factors that job seekers are attracted to and match that with the key values that exist within their own organizational culture. Quebec companies such as Bombardier and Pratt & Whitney are a great example and have managed to position themselves as top employers in today’s market place.”


About the Randstad Award : Unique in Canada, the Randstad Award aims to reward and encourage best practices relating to the development of employer branding. This research is measured through the feedback of workers and job seekers who are looking for job opportunies in Canada’s largest companies. A survey by ICMA International revealed that Canada’s most attractive companies are the following: WestJet Airlines Ltd, ArcelorMittal, Pratt & Whitney Canada International Inc., IBM Canada, and Molson Coors Brewing Company and Bombardier Inc. tied in fifth place. (For the complete list of finalists, visit randstadawards.ca)

About Randstad Canada: Randstad Canada is the Canadian leader for staffing, recruitment and HR Services. As the only fully integrated staffing company in the country, we understand the recruitment needs and demands of employers and job seekers across all levels and industries. Through our insightful knowledge of local markets, employment trends and global network of recruitment experts, we are shaping the Canadian world of work. Visit randstad.ca


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